Starter
For businesses testing their customer experience.
From GH₵850GHS
Indicative — confirmed in your proposal.
- 1 mystery shop
- Standard assessment
- Shopper recruitment
- Shopper briefing
- Scoring
- Evidence
- Basic report
Insight 360 AfricaCustomer Intelligence LTD
Customer intelligence, Africa-wideSeeing your business through your customers' eyes.
Insight 360 Africa Customer Intelligence LTD helps banks, telcos, retailers and public institutions understand exactly what their customers experience — and what to change first.
Prefer to browse first? Visit insight360africa.com
A growing customer intelligence agency helping organisations understand what their customers experience.
Built for Africa
Fieldwork designed for African retail, banking and service networks
Independent
Impartial assessors, structured briefs and evidence-backed scoring
9 sector packs
Proprietary mystery shopping methodology per sector
Board-ready
Scorecards, performance bands and prioritised recommendations
A 360° view, built on fieldwork
We combine on-the-ground research with disciplined analytics so leadership teams can act on what customers actually do, not what dashboards assume.
See clearly
We gather evidence in the field — in branches, markets and homes — not just behind a screen.
Measure honestly
Rigorous sampling and analysis, so the numbers you present hold up in the boardroom.
Act decisively
Every study ends with a prioritised list of changes your teams can start this quarter.
Grow loyally
We track the impact of those changes on satisfaction, retention and revenue over time.
What we do
All servicesCustomer Experience Research
Know exactly where your customers feel friction.
Learn moreMystery Shopping & Service Audits
See your frontline the way a customer does.
Learn moreMarket & Brand Research
Enter new markets with evidence, not assumptions.
Learn moreData Analytics & Dashboards
Turn scattered feedback into one live view.
Learn moreEmployee & Culture Insight
Service quality starts inside the organisation.
Learn moreAdvisory & Training
Insight is only useful when teams can act on it.
Learn moreTransparent, premium pricing
Our rate card is published in Ghana cedis, with indicative pricing for other African and international markets. Every engagement is confirmed with a fixed-price written proposal before fieldwork begins.
Professional
For organisations measuring a defined customer journey in depth.
From GH₵1,250GHS
Indicative — confirmed in your proposal.
- Bespoke mystery shopping scenario
- Customer journey assessment
- Staff behaviour analysis
- Evidence
- CX scoring
- Detailed management report
- Recommendations
Enterprise
For organisations requiring multi-location and multi-channel customer intelligence.
From GH₵15,000GHS
Indicative — confirmed in your proposal.
- Multiple locations
- Physical assessments
- Digital CX
- Telephone / call-centre testing
- Competitor benchmarking
- Advanced analytics
- Executive reporting
- Strategic recommendations
Why organisations choose Insight 360
A proprietary, sector-specific methodology
Every assignment runs on an Insight 360 Africa assessment pack built for that sector — banking, retail, hospitality, healthcare, contact centre, digital, fuel and automotive — so results are comparable wave after wave.
Evidence, not opinion
Assessors record observations, timings and photo or reference evidence against a 1–5 scoring system, with declarations of confidentiality on every report.
Transparent, fixed-scope pricing
You approve a written proposal with a fixed price and timeline before any fieldwork begins, and your scope, contract and invoices stay private in your client portal.
Reporting leaders can act on
Each programme ends with a management summary, strengths and weaknesses, compliance observations, recommended actions and a reassessment timeframe.
Ready to hear what your customers really think?
Tell us your challenge and we'll propose a research approach within a week.